🏜️🌶️ Land of Enchantment
Tourism and Demographic Statistics for New Mexico (NM).
🏆 destination score
66%
🌱 tourism development
30%
🍡 culinary diversity
56%
💖 something for everyone
85%
🏙️ total quality assets
3,823
🛎️ accommodations
707
- 🛋️ Hotel: 315
- 🧭 Other: 234
- 🏖️ Resort: 87
- 🥐 Bed & Breakfast: 52
- 🏕️ Campground: 36
- 🎲 Casino: 9
🗽 attractions
800
- 🏞️ Outdoors: 368
- 🧭 Other: 269
- 🧠 Education: 158
- 🎨 Arts: 31
- 🌾 Agriculture: 28
- 🍷 Wine & Spirits: 10
🍜 food
1,529
- 🧭 Other: 722
- 🌯 Southwestern: 276
- 🍔 American: 189
- ☕ Beverages: 161
- 🍰 Desserts: 97
- 🍗 Southern: 84
- 🍕 European: 64
- 🍣 Asian: 57
- 🐟 Seafood: 8
🛍️ shopping
787
- 🧭 Other: 394
- 🕯️ Specialty Store: 194
- 🏬 Mall & Plaza: 122
- 🧺 Local Market: 96
- 👖 Thrifts & Antiques: 41
- 🎁 Gift Shop: 39
🧳 annual visitors
17.67 million
(estimated)
🌜 overnight visitors
12.29 million
🚌 daytrip visitors
5.38 million
💵 economic impact
$15.07 billion
$7,604 per resident
👨👩👧👦 total population
1.98 million
📏 total area size
122,208 sq. mi.
🏘️ population density
16 per sq. mi.
🧮 average age
41 years old
🧸 gen beta
18,233
0%
🤖 gen alpha
241,515
12%
📱 gen z
421,424
21%
💻 millenials
399,864
20%
📼 gen x
347,093
17%
🎸 baby boomers
444,543
22%
🕰️ silent generation
109,157
8%
🛬 total airports
22
✈️ ABQ
Albuquerque International Sunport
In-Region
✈️ LRU
Las Cruces International Airport
In-Region
✈️ ELP
El Paso International Airport
8 mi. away
✈️ MAF
Midland International Air and Space Port
50 mi. away
✈️ LBB
Lubbock Preston Smith International Airport
74 mi. away
✈️ AMA
Rick Husband Amarillo International Airport
112 mi. away
🛩️ SAF
Santa Fe Municipal Airport
In-Region
🛩️ ROW
Roswell Air Center Airport
In-Region
🛩️ CNM
Cavern City Air Terminal
In-Region
🛩️ HOB
Lea County Regional Airport
In-Region
🛩️ GUP
Gallup Municipal Airport
In-Region
🛩️ CVN
Clovis Municipal Airport
In-Region
🛩️ SVC
Grant County Airport
In-Region
🛩️ TSM
Taos Regional Airport
In-Region
🛩️ DRO
Durango La Plata County Airport
21 mi. away
🛩️ CEZ
Cortez Municipal Airport
30 mi. away
🛩️ ALS
San Luis Valley Regional Airport/Bergman Field
62 mi. away
🛩️ TEX
Telluride Regional Airport
71 mi. away
🛩️ PUB
Pueblo Memorial Airport
89 mi. away
🛩️ GUC
Gunnison Crested Butte Regional Airport
106 mi. away
🛩️ MTJ
Montrose Regional Airport
107 mi. away
🛩️ LBL
Liberal Mid-America Regional Airport
112 mi. away
⚡ total EV chargers
564
🚗 average power
75 kW
🔋 max power
350 kW
📍 map
🏘️ principal places
Albuquerque, NM
🏙️ 535 (total)🛎️ 101🗽 55🍜 302🛍️ 77
Santa Fe, NM
🏙️ 224 (total)🛎️ 70🗽 26🍜 109🛍️ 19
Las Cruces, NM
🏙️ 174 (total)🛎️ 23🗽 30🍜 87🛍️ 34
Ruidoso, NM
🏙️ 103 (total)🛎️ 33🗽 13🍜 35🛍️ 22
Farmington, NM
🏙️ 95 (total)🛎️ 24🗽 23🍜 33🛍️ 15
Carlsbad, NM
🏙️ 94 (total)🛎️ 40🗽 23🍜 16🛍️ 15
Taos, NM
🏙️ 89 (total)🛎️ 15🗽 15🍜 43🛍️ 16
Roswell, NM
🏙️ 85 (total)🛎️ 14🗽 20🍜 34🛍️ 17
Gallup, NM
🏙️ 83 (total)🛎️ 16🗽 12🍜 35🛍️ 20
Alamogordo, NM
🏙️ 73 (total)🛎️ 11🗽 15🍜 27🛍️ 20
Hobbs, NM
🏙️ 73 (total)🛎️ 28🗽 13🍜 20🛍️ 12
Silver City, NM
🏙️ 71 (total)🛎️ 11🗽 13🍜 28🛍️ 19
Las Vegas, NM
🏙️ 61 (total)🛎️ 8🗽 7🍜 34🛍️ 12
Deming, NM
🏙️ 56 (total)🛎️ 7🗽 15🍜 27🛍️ 7
Clovis, NM
🏙️ 55 (total)🛎️ 21🗽 8🍜 18🛍️ 8
Los Lunas, NM
🏙️ 51 (total)🛎️ 2🗽 13🍜 26🛍️ 10
Los Alamos, NM
🏙️ 49 (total)🛎️ 6🗽 16🍜 20🛍️ 7
Artesia, NM
🏙️ 47 (total)🛎️ 9🗽 7🍜 21🛍️ 10
Rio Rancho, NM
🏙️ 47 (total)🛎️ 4🗽 19🍜 18🛍️ 6
Red River, NM
🏙️ 46 (total)🛎️ 15🗽 4🍜 16🛍️ 11
Cloudcroft, NM
🏙️ 44 (total)🛎️ 8🗽 12🍜 14🛍️ 10
Raton, NM
🏙️ 43 (total)🛎️ 9🗽 10🍜 15🛍️ 9
Socorro, NM
🏙️ 41 (total)🛎️ 6🗽 10🍜 19🛍️ 6
Tucumcari, NM
🏙️ 39 (total)🛎️ 12🗽 8🍜 13🛍️ 6
Grants, NM
🏙️ 39 (total)🛎️ 7🗽 13🍜 12🛍️ 7
Portales, NM
🏙️ 37 (total)🛎️ 4🗽 9🍜 18🛍️ 6
Truth Or Consequences, NM
🏙️ 37 (total)🛎️ 9🗽 4🍜 15🛍️ 9
Belen, NM
🏙️ 33 (total)🛎️ 2🗽 7🍜 19🛍️ 5
Espanola, NM
🏙️ 32 (total)🛎️ 2🗽 4🍜 18🛍️ 8
Chama, NM
🏙️ 32 (total)🛎️ 16🗽 3🍜 9🛍️ 4
Angel Fire, NM
🏙️ 30 (total)🛎️ 5🗽 4🍜 17🛍️ 4
Cedar Crest, NM
🏙️ 28 (total)🛎️ 3🗽 9🍜 9🛍️ 7
Bernalillo, NM
🏙️ 26 (total)🛎️ 4🗽 1🍜 15🛍️ 6
Aztec, NM
🏙️ 26 (total)🛎️ 2🗽 8🍜 10🛍️ 6
Jemez Springs, NM
🏙️ 24 (total)🛎️ 7🗽 12🍜 3🛍️ 2
Santa Rosa, NM
🏙️ 24 (total)🛎️ 7🗽 8🍜 6🛍️ 3
Moriarty, NM
🏙️ 24 (total)🛎️ 2🗽 5🍜 11🛍️ 6
Bloomfield, NM
🏙️ 23 (total)🛎️ 4🗽 6🍜 9🛍️ 4
Cimarron, NM
🏙️ 22 (total)🛎️ 4🗽 6🍜 8🛍️ 4
Clayton, NM
🏙️ 22 (total)🛎️ 3🗽 5🍜 7🛍️ 7
Tularosa, NM
🏙️ 20 (total)🗽 8🍜 7🛍️ 5
Chaparral, NM
🏙️ 19 (total)🍜 11🛍️ 8
Hatch, NM
🏙️ 19 (total)🛎️ 2🗽 1🍜 8🛍️ 8
Taos Ski Valley, NM
🏙️ 18 (total)🛎️ 7🗽 3🍜 7🛍️ 1
Lovington, NM
🏙️ 18 (total)🛎️ 3🗽 2🍜 11🛍️ 2
Ruidoso Downs, NM
🏙️ 18 (total)🛎️ 5🗽 5🍜 5🛍️ 3
Shiprock, NM
🏙️ 17 (total)🗽 4🍜 7🛍️ 6
Abiquiu, NM
🏙️ 17 (total)🛎️ 1🗽 7🍜 5🛍️ 4
Mesilla, NM
🏙️ 17 (total)🛎️ 1🍜 6🛍️ 10
Cuba, NM
🏙️ 17 (total)🛎️ 3🗽 2🍜 8🛍️ 4
Eunice, NM
🏙️ 17 (total)🛎️ 3🗽 2🍜 9🛍️ 3
Edgewood, NM
🏙️ 15 (total)🛎️ 1🗽 3🍜 6🛍️ 5
El Prado, NM
🏙️ 15 (total)🛎️ 3🗽 3🍜 4🛍️ 5
Lordsburg, NM
🏙️ 15 (total)🛎️ 3🗽 3🍜 5🛍️ 4
Alto, NM
🏙️ 15 (total)🛎️ 8🗽 4🍜 1🛍️ 2
Eagle Nest, NM
🏙️ 15 (total)🛎️ 3🗽 5🍜 4🛍️ 3
Jal, NM
🏙️ 15 (total)🛎️ 4🗽 2🍜 4🛍️ 5
Navajo Dam, NM
🏙️ 14 (total)🛎️ 4🗽 6🛍️ 4
Fort Sumner, NM
🏙️ 14 (total)🛎️ 1🗽 7🍜 4🛍️ 2
Mountainair, NM
🏙️ 14 (total)🛎️ 2🗽 6🍜 3🛍️ 3
Zuni, NM
🏙️ 13 (total)🛎️ 1🗽 3🍜 2🛍️ 7
Corrales, NM
🏙️ 13 (total)🛎️ 2🗽 2🍜 5🛍️ 4
Bosque Farms, NM
🏙️ 13 (total)🍜 7🛍️ 6
Questa, NM
🏙️ 13 (total)🛎️ 1🗽 4🍜 5🛍️ 3
Arroyo Seco, NM
🏙️ 13 (total)🛎️ 1🍜 5🛍️ 7
Kirtland, NM
🏙️ 12 (total)🛎️ 1🗽 2🍜 5🛍️ 4
Sunland Park, NM
🏙️ 12 (total)🛎️ 1🗽 4🍜 5🛍️ 2
Chimayo, NM
🏙️ 12 (total)🛎️ 3🗽 3🍜 1🛍️ 5
Pecos, NM
🏙️ 12 (total)🛎️ 3🗽 3🍜 4🛍️ 2
Magdalena, NM
🏙️ 11 (total)🛎️ 4🗽 3🍜 3🛍️ 1
Glenwood, NM
🏙️ 11 (total)🛎️ 2🗽 3🍜 3🛍️ 3
Tijeras, NM
🏙️ 11 (total)🛎️ 1🗽 6🍜 2🛍️ 2
Cerrillos, NM
🏙️ 11 (total)🛎️ 1🗽 4🍜 2🛍️ 4
Carrizozo, NM
🏙️ 11 (total)🗽 5🍜 3🛍️ 3
Reserve, NM
🏙️ 11 (total)🛎️ 3🗽 1🍜 3🛍️ 4
Ranchos De Taos, NM
🏙️ 10 (total)🛎️ 3🗽 1🍜 4🛍️ 2
Elephant Butte, NM
🏙️ 10 (total)🛎️ 1🗽 4🍜 3🛍️ 2
Milan, NM
🏙️ 10 (total)🗽 2🍜 5🛍️ 3
Springer, NM
🏙️ 10 (total)🗽 3🍜 2🛍️ 5
White Rock, NM
🏙️ 10 (total)🛎️ 1🗽 2🍜 4🛍️ 3
📜 principal counties
Bernalillo, NM
🏙️ 580 (total)🛎️ 105🗽 74🍜 313🛍️ 88
Doufffdufffda Ana, NM
🏙️ 260 (total)🛎️ 28🗽 42🍜 121🛍️ 69
Santa Fe, NM
🏙️ 258 (total)🛎️ 72🗽 37🍜 119🛍️ 30
Taos, NM
🏙️ 225 (total)🛎️ 50🗽 38🍜 90🛍️ 47
San Juan, NM
🏙️ 207 (total)🛎️ 37🗽 56🍜 64🛍️ 50
Otero, NM
🏙️ 191 (total)🛎️ 26🗽 44🍜 67🛍️ 54
Lincoln, NM
🏙️ 171 (total)🛎️ 47🗽 38🍜 50🛍️ 36
Eddy, NM
🏙️ 152 (total)🛎️ 51🗽 33🍜 41🛍️ 27
Sandoval, NM
🏙️ 149 (total)🛎️ 20🗽 47🍜 56🛍️ 26
Rio Arriba, NM
🏙️ 136 (total)🛎️ 27🗽 35🍜 45🛍️ 29
Lea, NM
🏙️ 128 (total)🛎️ 39🗽 19🍜 47🛍️ 23
Colfax, NM
🏙️ 124 (total)🛎️ 22🗽 30🍜 47🛍️ 25
McKinley, NM
🏙️ 124 (total)🛎️ 18🗽 23🍜 45🛍️ 38
Grant, NM
🏙️ 118 (total)🛎️ 17🗽 29🍜 41🛍️ 31
Valencia, NM
🏙️ 107 (total)🛎️ 4🗽 26🍜 53🛍️ 24
Chaves, NM
🏙️ 93 (total)🛎️ 14🗽 20🍜 40🛍️ 19
San Miguel, NM
🏙️ 88 (total)🛎️ 13🗽 18🍜 40🛍️ 17
Sierra, NM
🏙️ 72 (total)🛎️ 14🗽 16🍜 23🛍️ 19
Socorro, NM
🏙️ 70 (total)🛎️ 11🗽 22🍜 25🛍️ 12
Cibola, NM
🏙️ 69 (total)🛎️ 8🗽 21🍜 22🛍️ 18
Luna, NM
🏙️ 63 (total)🛎️ 7🗽 18🍜 31🛍️ 7
Curry, NM
🏙️ 61 (total)🛎️ 21🗽 9🍜 19🛍️ 12
Los Alamos, NM
🏙️ 59 (total)🛎️ 7🗽 18🍜 24🛍️ 10
Quay, NM
🏙️ 52 (total)🛎️ 13🗽 11🍜 18🛍️ 10
Torrance, NM
🏙️ 52 (total)🛎️ 5🗽 14🍜 19🛍️ 14
Roosevelt, NM
🏙️ 38 (total)🛎️ 4🗽 9🍜 18🛍️ 7
Catron, NM
🏙️ 35 (total)🛎️ 6🗽 7🍜 9🛍️ 13
Union, NM
🏙️ 32 (total)🛎️ 5🗽 8🍜 8🛍️ 11
Guadalupe, NM
🏙️ 29 (total)🛎️ 7🗽 9🍜 7🛍️ 6
Hidalgo, NM
🏙️ 27 (total)🛎️ 6🗽 6🍜 8🛍️ 7
Mora, NM
🏙️ 16 (total)🛎️ 2🗽 5🍜 5🛍️ 4
DeBaca, NM
🏙️ 15 (total)🛎️ 1🗽 8🍜 4🛍️ 2
El Paso, TX
🏙️ 11 (total)🗽 2🍜 9
🛣️ highways
🏃♀️ personas
🧙♂️ The Treasure Hunter 🗺️
95% MatchUncovering ancient stories and mysteries, this seeker of legends explores destinations steeped in tales of magic and wonder.
🇺🇸 The Americana Archivist 🗽
95% MatchChasing roadside wonders and quirky landmarks, they're the time traveler in search of small-town charm that spells out nostalgia in neon lights.
🍔 The Culinary Explorer 🍕
95% MatchOn a mission to devour local flavors and gastronomic wonders. Tasteless meals are a no-go; they're all about feasting on the extraordinary.
📜 The History Buff 🏛️
95% MatchSeeks Immersive experiences to connect with the nation's rich past, longing for encounters with iconic landmarks, well-curated museums, and insightful guided tours that unveil the layers of history hidden within the diverse landscapes of the country.
🌾 The Agricultural Gastronaut 🍅
90% MatchBoldly embarking on culinary expeditions where farm-to-table delights are savored with a mix of culinary curiosity and a tractor-load of appreciation for the humble yet exquisite flavors of the earth.
🍷 The Wine and Spirits Connoisseur 🥂
90% MatchFrom vineyards to distilleries, they're the Sherlock Holmes of sips. Armed with a glass and an expert palate, they uncover the hidden flavors that make a destination truly intoxicating.
🌳 The Nature Lover 🌿
90% MatchWhispering with the wilds, seeking solace in national parks and picturesque landscapes. If it's not under the sky, it's just not their kind of adventure.
🚶♂️ The Hiking Enthusiast 🥾
90% MatchPeaks, trails, and untouched vistas—this nature aficionado walks the walk, turning every hike into a breathtaking journey that leaves footprints on their soul.
🏄♂️ The Adventure Aficionado 🌄
90% MatchFrom mountain tops to ocean waves, they're the adrenaline addict who believes life's a playground of thrills. If it doesn't make your heart race, they're not interested.
🎭 The Cultural Voyager 🎪
85% MatchCultural tapestries, traditions, and festivals—this curious globetrotter immerses themselves in the heart of destinations, unraveling their secrets.
🌍 The Diversity Discoverer 🤝
85% MatchOn a mission to explore destinations where cultures blend like a symphony of flavors, celebrating the kaleidoscope of humanity. With a compass for inclusivity and a radar for minority-owned gems, they're rewriting the travel map one diverse experience at a time.
🌿 The Eco-Conservationist 🌏
85% MatchIn a world where green is the new black, this planet protector embarks on eco-adventures, championing wildlife, and leaving nothing but footprints and goodwill behind.
🧑👨👦👦 The Family Fusion 🎈
85% MatchAn orchestra of generations, this harmonious crew blends the laughter of kids, wisdom of parents, and spark of grandparents into a symphony of love, adventure, and unforgettable memories.
🚗 The Road Tripper 🛣️
85% MatchWith highways as their playground, they're the wanderer who uncovers hidden gems along the way. For them, the journey is just as exciting as the destination.
📸 The Passionate Photographer 📷
85% MatchArmed with a camera and an eye for the extraordinary, they're the memory maker capturing life's beautiful moments, one click at a time.
👴👨👧 The Parental Passage 👶👵
80% MatchBridging generations with travel, this explorer brings family tales to life, crafting memories that withstand time. It's more than a vacation—it's a legacy in the making.
🚸 The Junior Jetsetters 🛫
80% MatchParents and kids, on a journey of laughter and learning, one adventure at a time. From little steps to giant leaps, this family knows that the best destinations are the ones shared.
🏡 The Local Immersion Seeker 🗺️
80% MatchTouristy is not in their vocabulary. Armed with curiosity and a camera, they dive into the heart of a destination, embracing locals, flavors, and stories that go beyond the guidebook.
🎶 The Music and Arts Devotee 🎨
80% MatchCulture is their currency, and festivals, concerts, and galleries are their playground. Armed with a ticket and a playlist, they're here to prove that life's better with a little more rhythm and a lot more color.
💑 The Romantic Escapist 💖
75% MatchLovebirds seeking moments that make time stand still, from intimate getaways to heart-fluttering views. With eyes locked and hands held, their love story becomes the backdrop to every journey.
🧘♂️ The Wellness Wanderer 🌱
75% MatchArmed with yoga mats and spa vouchers, they're the zen warrior of vacationing. Balancing chakras and soaking in serenity, they're the true masters of vacation relaxation.
📱 The Tech Savvy Trailblazer 🌐
70% MatchNavigating both reality and the digital realm, they're the modern-day explorer searching for VR adventures and tech-infused destinations. They're living in the future and loving it.
🛍️ The Artisan Shopper 🎁
70% MatchSeeking treasures beyond the tourist traps, they're the retail detective on a mission to uncover hidden gems, local art, and souvenirs that tell a unique story.
🕰️ The Retro Revivalist 🕹️
70% MatchEmbracing nostalgia and vintage charm, they're the traveler stepping back in time to experience the past's magical allure.
💰 The Thrifty Traveler 🛒
70% MatchSaving on expenses, not on experiences. They're the budget magician who turns every penny into an adventure-packed memory.
🏙️ The Roaming Advocate 🏳️🌈
70% MatchOn a mission to paint the world with all colors of the rainbow, this fearless traveler seeks out destinations that embrace diversity like a warm hug. Inclusivity is their compass, and they're leading the way.
🏙️ The Metropolitan Mapper 🏢
70% MatchNavigating the concrete jungles with an artful twist, this urbanite thrives on neon lights, culture galore, and the city's heartbeat after dark. They don't just visit cities, they conquer them.
💼 The Business Maven ⌚
60% MatchA jet-setting genius whose power suit is as sharp as their wit. They conquer conferences like a pro, turning networking into an art and transforming boardrooms into their personal stage.
💎 The Luxury Lifestyle ✨
50% MatchSeeking lavish accommodations, exquisite dining, and experiences fit for royalty. They're living their best life and making no apologies for it.
🌃 The Nightlife Nomad 🎶
45% MatchWhen the sun sets, this nocturnal explorer spreads their wings and takes flight into a world of live music, dance floors, and neon-lit alleys. If you need to know where the party's at, they're the ultimate nightlife oracle.
🎢 The Theme Park Enthusiast 🎡
20% MatchThey say life's a roller coaster, so they've made it their mission to ride every twist and turn. From scream-worthy drops to magical encounters, this thrill-seeker takes amusement to a whole new level.
🏖️ The Beach Bum ☀️
20% MatchSandy shores are their sanctuary, and the sound of waves is their daily symphony. With sunscreen in one hand and a beach read in the other, they've perfected the art of coastal relaxation.
View All Personas
🗺️ nearby regions
Your journey doesn't end here! Check out other nearby regions to compare statistics.
🌌🦎 Scenic 66 (Greater Tucumcari, NM)
🌄🏜️ Puebla Plata (Greater Silver City, NM)
🚵♂️⛷️ Taos Mountain (Greater Taos, NM)
🐱🐎 Ringtail Ranch (Greater Clovis-Plainview, NM)
🌶️🏜️ Hatch Valley (Greater Hatch, NM)
🎨🎭 Artisan Highlands (Greater Santa Fe, NM)
🚂🌵 ABQ (Greater Albuquerque, NM)
🌵🦖 Red Rock Playground (Southeastern Utah (UT))
👽🛸 Area 51 (Greater Roswell-Carlsbad, NM)
🌵🌶️ Spicy Salsa (Greater El Paso, TX-NM)
🌵🏜️ The Wild West (Greater Tucson, AZ)
🏔️🦌 Sangre de Cristo (Greater Trinidad-Santa Fe, CO)
🌞🌞 Sun Valley (Greater Phoenix, AZ)
🌵🌮 Rio Grande (Rio Grande Valley, CO-NM-TX)
🏔️🎿 Rocky Slope (Western Colorado (CO))
🐝🍯 The Beehive (Utah (UT))
🌵🏜️ The Copper State (Arizona (AZ))
🚵♂️🏂 Colorful Colorado (Colorado (CO))
🤠🥩 Yeehaw Yapper (Texas (TX))
Place ID: 28105
Tourism Stats Website v25.07.25.19